Liberty Science Center made a surprise appearance in global superstar Bad Bunny’s music video for “NUEVAYoL,” from his album DeBÍ TiRAR MáS FOToS. Released on July 4, 2025, the visually striking music video quickly became a viral success, earning over 100 million views on YouTube alone and capturing the attention of fans across the world.

During one of the video’s shots of New York, viewers can spot LSC’s iconic tower shining brightly alongside the skyline; a notable landmark for Jersey City locals and visitors alike.

From blockbuster films and television appearances to music videos viewed by millions around the world, Liberty Science Center continues to be recognized as an iconic part of the tri-state area.